Noman Hassan
SEO Expert & Digital Strategist
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SEO Expert & Digital Strategist
Comprehensive technical SEO overhaul, product schema markup, and strategic content pillars — resulting in 312% surge in organic sessions and 4x revenue.
A mid-sized fashion e-commerce store was struggling with declining organic traffic after a botched site migration. Product pages weren't indexed, duplicate content was rampant, and Core Web Vitals scores were in the red. Revenue from organic search had dropped 40% in 3 months.
Conducted a full technical SEO audit with Screaming Frog — identified 2,400+ broken URLs, orphaned pages, and redirect chains
Rebuilt the entire URL structure with proper 301 redirects and canonical tags
Implemented product schema markup (Price, Availability, Reviews) across 1,200+ products
Created 15 strategic content pillars targeting high-intent buyer keywords
Optimized Core Web Vitals — LCP from 4.2s to 1.8s, CLS from 0.25 to 0.05
Built 80+ high-DA backlinks through digital PR and niche outreach
312% increase in organic sessions within 6 months
4x revenue growth from organic search channel
1,200+ product pages ranking in top 10 for target keywords
Core Web Vitals all green — passed Google's page experience update
Featured snippets captured for 23 high-volume queries
"Noman transformed our entire organic presence. The traffic and revenue numbers speak for themselves — best SEO investment we've ever made."
— David Chen, CEO — FashionDirect
